WHAT ARE THE MECHANICS OF HYPERCASUAL?
There are a number of different types of hyper-casual games whose user interface (UI) is typically bright and minimalistic. Let’s take a look at how they work. Puzzle mechanic In the simplest games, the player performs an action or a…
WHAT ARE HYPERCASUAL GAMES?
Unlike other mobile games, which can take months to produce, conceptualize, and prototype, Hypercasual games can be launched into the market within a short period of time. Hypercasual games are mobile games that are instantly playable and lightweight…
Niko Partners estimates a growth of Asian gamers by 2026.
According to a new report by Niko Partners, the number of gamers in ten Asian markets will approach one billion by 2026. Read the full report here. Despite a tough global economy, Niko Partners expects the PC and mobile gaming…
Rollic, a Zynga subsidiary, buys the casual game developer Popcore
Zynga announced today that their subsidiary, Rollic games, has completed the acquisition of hypercasual company Popcore games, the financial terms of which were not disclosed. The move is expected to improve Zynga’s position in the hypercasual gaming market and highlight…
Data.ai: The condition of mobile gaming during the economic downturn
In its report titled “Identify the Mobile Apps and Categories Defying the Economic Slump,” Data.ai emphasizes mobile applications during the economic downturn. The most spent apps continue to be mobile games. The mobile app industry is not immune to inflation,…
Unity Q3 revenues are higher, but losses widen to $239.6 million
As the company controls expenses in the face of economic uncertainty, the CFO reports that earnings are “in line with forecast.” In its third-quarter report, Unity showed an increase in sales from its game engine business year over year but…
Beta for Google Play Games for PC is released
Google Play Games has announced beta testing in new areas. Indonesia, the Philippines, Malaysia, Singapore, Canada, Mexico, and Brazil are the current countries where the platform is accessible. Residents of these countries can download the PC beta version to play…
The $4.4B merger between Unity and ironSource is now complete
The formal merger between Unity and ironSource has been completed. The two businesses will now work together to produce an end-to-end platform for developers to build and monetize games. Back in July, ironSource, an ad-tech company providing developers with tools…
CMA Filings reveal Microsoft intends to create its own ‘next generation game store’ for mobile
Microsoft’s acquisition of Activision Blizzard was a meticulous and protracted process. The two key players in the agreement, the US and UK governments, have yet to provide regulatory permission. However, Microsoft highlighted its mobile goals in response to the UK…
Google will discontinue its Stadia cloud gaming service in January 2023.
The world’s leading search engine and technology company is discontinuing yet another promising but underwhelming service. In a blog post, Stadia’s Vice President and General Manager, Phil Harrison, announced that the company has decided to permanently close Stadia. The cloud…
Hyper-casual games will be heavily affected by this new Google Play policy update.
The new policy update will address intrusive ads, alarms, VPNs, and the impersonation of brands and other apps. Google is making significant changes to its advertising policy in order to improve the user experience on mobile apps and…
The Hyper-casual Game and its attraction to all mobile game players and developers
The hyper-casual game genre continues to show its developing potential in the mobile game market in recent years